Disclosure: This post is sponsored by NomNomNow, and I am being compensated for sharing my experience with this food. At Daily Dog Tag, we only review products that we use ourselves. This post contains affiliate links. If you make a purchase through one of these links, I’ll earn a small fee at no additional cost to you. All opinions are mine. Photos by Alice G Patterson Photography.
Happy Thanksgiving! If my dogs could talk, I’m pretty sure that they would say they are thankful for NomNomNow.
I say it all the time, but I genuinely believe pets are family! My dogs mean the world to me, so I’m excited to be feeding them NomNomNow and hopeful that it will help them live longer, healthier lives. In case you don’t know, NomNomNow delivers fresh, gently cooked food for your dogs right to your door.
My NomNomNow order arrived on the day I expected it. Although it was over 80 degrees here, the food was still perfectly fresh and safely cool thanks to the insulated packaging and included ice packs.
Since I am a monthly subscriber, and I have three dogs, there was a lot of food. Each dog received 12 transition packets and 42 full meal pouches. In addition to the food, the box had three ice packs, a package of chicken jerky treats, samples of different flavors, an introduction pamphlet, and a stay cold liner. All of the packaging is recyclable.
The food will stay fresh for eight days in the refrigerator. So I put all the transition packets into the refrigerator as well as two complete meals for each dog. Then I put 14 meals for each pup into grocery bags and put them in the freezer. I decided that for me, it would be easiest to take one bag out at the beginning of each week.
I checked with the help desk at NomNomNow, and if I forget to defrost the food, I can thaw it in a bowl of warm water before giving it to my dogs.
Typically, a new subscriber can expect to receive transition packets that graduate in amounts of NomNomNow given to their dogs. You gradually replace the food you are currently feeding with NomNomNow to avoid digestive issues. Two days of 25 % NomNomNow and 75 % current food, diet, two days of 50 % NomNomNow, and 50 % regular diet, two days of 75% NomNomNow and 25% regular food, before transitioning to a full meal of NomNomNow.
However, all the packets I received were 50% transition packets. Nelly and Sophie have eaten high-quality kibble all of their lives, but even at 50% to start with, NomNomNow did not upset their digestive tracts.
I gave my dogs their transition packages mixed in with half their usual amount of kibble for three days.
I’ll never forget the expression of bewilderment and pure joy when my first child had that first piece of chocolate cake.
I sort of feel like Nelly experienced the same thing when she had her first bowl of Tasty Turkey Fare.
She loved it!
But I also think she’s a little disappointed in me for not giving her food this tasty her whole life.
There was no question in my mind that Theo would be super happy. We are pretty sure that his former family used to feed him their leftovers after dinner. Unfortunately, their feeding habits pushed Theo over the line towards obesity.
Of course, Theo loves it! He is eating the Heartland Beef Hash.
I mentioned previously that Theo has hip dysplasia. He received six treatments of laser therapy from the vet, which helped him a lot! Theo is back to doing the things he loves, including playing tug of war, running around, and he can even jump up on the sofa.
While I give most of the credit for his increased mobility to laser therapy, I think his food is helping him too. I’ve noticed that all of my dogs seem to be moving better.
Unlike kibble, where you pretty much have to take the manufacturer’s word for what is in their product, you can visually identify most of the ingredients in NomNomNow.
The Heartland Beef Hash contains:
Ground beef: Protein, vitamins & minerals for strong bones
Potatoes: Energy producing & potassium-packed
Carrots: Vitamin A – and more – for keeping eyes healthy
Peas: Fiber, Vitamin A, C, K & B6, and minerals galore
Egg: Exactly the protein, calcium, iron & zinc dogs need
NomNomNutrient Mix: Expertly formulated nutrition blend
Fish oil: Omega Fatty Acids for a healthy coat
Theo will eat any food item (and some non-food items!) He has never turned up his nose at anything edible, but I am wondering if he’ll be more discerning now.
Sophie is eating the Egg & Veggie medley, and she’s a fan! This food is so fresh and fancy that I feel like I should be serving her breakfast in bed.
She couldn’t wait to get her paws on it.
I can’t blame her; it is sourced in the USA and prepared in NomNomNow’s FDA approved kitchen.
The meals are perfectly portioned based on a veterinarian nutritionist’s recommendations and individually packaged. Dr. Justin Shmalberg, a pet food nutritionist, developed all the recipes.
Now that my dogs have entirely transitioned to NomNomNow, they won’t require an adjustment period if I change them to a different recipe. Although Sophie is happy on her vegetarian diet, I don’t know if I’m comfortable giving it to her exclusively for an extended period. (This is the only NomNomNow recipe not recommended for puppies.)
However, NomNomNow recommends rotating diets no more than every week.
After a couple of weeks, my dogs are still excited about NomNomNow. They look forward to mealtime more than ever.
Get 50% off your first NomNomNow order.
So far, NomNomNow has met my expectations. Their customer service has been excellent, and more importantly, my dogs are thriving on it. With one kid in college and another going off to college next year, I don’t know if I can afford to keep feeding it to my dogs, but I know they want me to.
You can see more of Alice’s photography by following her on Instagram.
About Alice G Patterson Photography: Based in Syracuse, New York, Alice specializes in senior portraits, editorial, and commercial photography.
NomNomNow is an EXCEPTIONAL dog food! Our dogs LOVE it and crave it! They also are healthier eating it! I admit, I almost tasted it myself! LOL it literally IS human quality food that looks and smells amazing!
I tasted the turkey and rice, it wasn’t bad!
Honestly, I’m hungry looking at this food! I think it’s great that you received transition packages and by the looks of it Nelly, Theo and Sophie are very excited about their meals! Do you find a big difference in the cost of this food compared to others?
They really love it. My dogs have always enjoyed their meals, but they are crazy about NomNomNow. I think it is less expensive than another fresh delivered brand, but I haven’t checked all the details.
I am sure you need to transition a pet to new food. Like us with Harvey’s renal food. Step by step with that ONE important ingredient PATIENCE!!
Yep, the transition packages from NomNomNow make it easy to switch from any type of dog food by gradually introducing NomNomNow.
What a great service! It sounds like it makes food prep for pets super easy, and I love how nutritious it is! Only the best for our babies! Because we all know our pets eat better than we do… well, at least mine do. LOL! Thanks for the great review!
Since we switched to NomNomNow, my dogs are eating better than me.
I have never heard of this but man it looks GOOD! I have always been afraid to change foods but the transition package makes it enticing!
The transition packets do make it super simple, and if you have a dog who has a very sensitive digestive tract, just let them know when you order and they will create transition meals for a more gradual adjustment period.
I usually just stay away from any sponsored posts regarding food. But this food does look great. So glad there are some good options out there now.
I really appreciate your feedback because I know that you are very knowledgeable about dog health and nutrition.
It’s great that it’s helping with their mobility! Diet can make such a difference.
It is amazing how much more agile Nelly is since we switched. She’s roughly the size of Mr. N and is 10 years old. Now she is jumping higher than she did as a young dog.
I like that they send you transition packs, I always found that difficult when changing food for one of my dogs, who was a terrible fussy eater! Its great to see more companies creating real food for dogs rather than kibble.
The transition packets were pretty helpful. My dogs adjusted without any issue at all.
We’ve heard so much about this food. Everyone is singing its praises! Glad to hear it’s working for your dogs.
Thanks Paula! I wish they would make a version formulated for cats too.
This is my first time hearing of NomNomNow but I definitely would like to try it for my dogs! The ingredients looks awesome and your pets definitely seem to enjoy it too. Diet can make such a huge difference in the health of our pets.
I hope your dogs can try it. It has made a big difference for my dogs.
I hope your dogs will get a chance to try it.
This food looks good enough for humans – great photos as always. I know Kilo the Pug would absolutely love it!
Technically, it IS good enough for humans! Human grade food prepared in an FDA approved restaurant.
I keep hearing about this food everywhere lately, but I haven’t got the time to really check it out. Thanks for this info. It looks like a great product!
My dogs love it, and when they are happy, everyone is happy!
Looks like Nom Nom Now is a hit! I’m glad your dogs love the new food. I’ve heard nothing but rave reviews for this raw food. Better quality food for healthy pets.
THIS looks absolutely incredible. Wow.
I wish they had it in the uk. What are the other flavors available? The beef looks amazing
Besides the beef, there is a vegetarian option as well as pork, chicken, and turkey.
Many people from BlogPaws are talking about NomNom. I should give it a try. I’m starting to think that I should change to a different type of dog food besides what I have been feeding for years.
My dogs are really loving it! Their coats are shinier, and their eyes are brighter, but I’m most impressed with their improved mobility.
We give Babu high quality kibble and semi raw food too but I have been reading a lot about NomNom now and i feel we need to make the transition and see. thank you for the in-depth review.
If you decide to order it, use the link above to get a discount!
Sorry to hear about Theo’s hip dysplasia but fantastic that laser therapy is helping! As a mom to two large breed mutts this is something I am very aware of and hoping not to see. The Heartland Beef Mash is a great anti-inflammatory choice for him. We love NomNomNow in our house!
First off I have to say that Nelly looks so much like my girl Phoebe, especially in the first photo! She is so beautiful. This food looks really healthy, I love that they include transition packets to help make the switch to their food! That’s so helpful.
Love & Biscuits,
Dogs Luv Us and We Luv Them
We don’t have a dog anymore but I know plenty of people who do and would want on the best food for their dog. This looks like it would be great for all dogs.
I’ve never heard of this dog food before. After reading all about it, I’d love to try it for my dog. It sounds like the perfect dog food.
Ha! This reminds me of meal delivery services for people! The things we will do for our dogs!
How awesome! Humans do better with fresh food and I’m sure the same holds true for pets. It seems like NomNomNow really simplifies the entire process.
This looks like tasty food for dogs. I can see why they love it. I know my cats always enjoy trying new food.
I will be sharing this food with my husband to see if we can try it with my dog. Who has been having trouble swallowing the food she usually eats because she is getting so old.
I haven’t heard of this brand but I love the cute name and the quality ingredients. It looks super fresh and super high quality.
This is so neat, I have not heard about this service before. We have two rescue dogs that would love this. Thanks for sharing your experience. BTW your dog is adorable.
This looks like a great way to feed dogs! Your dog really seems to be enjoying their NomNomNom.
Oh wow this looks like something my husky would really like. She loves real food.
Now that we have a puppy, I’m learning about all of these cool companies! I have to check them out and see if it’s similar to the service we are currently using.
Now this looks like something my Sophie pup would LOVE! I need to get some for her to try!
Wow! It looks a great product and it looks dogs really love the food. I will try this to my dog. Thanks for the information about it.
First, that dog is adorable! Second, I think that food would be very appealing to my three dogs.
Thank you so much for sharing about this brand. I’ll need to look for it on my next trip to the pet store!
Now, this is something I haven’t heard of before. I think it’s such a great idea and I know my three dogs would love it!!
How awesome and so healthy. Animal food that looks as great or better than what we eat sometimes, ha!
I was interested to find this while browsing. It is great to find a sensible and well-thought out step by step approach that reassures the dog owner when transitioning to an important new food. The food sounds fantastic and healthier than so much stuff available now so ‘getting these critical first steps right is important.
Great job and I will share the Nom Nom Now message!!