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Recently someone asked me about my favorite social media platform. Although it isn’t technically a social media platform, (it is more of a search engine), Pinterest is my most reliable channel. I joined Pinterest early on and had quite a few followers, but then I just plateaued. No matter what I did, I just couldn’t seem to grow my audience. After reading about Tailwind on so many blogs, I decided it was time to give it a try.
It has been a game-changer for me. Now, I’m not in the big leagues when it comes to blogging or Pinterest, but I’ve seen a lot of growth since I started using Tailwind.
It offers a lot of great features. There are some I don’t use as often as I should, but the ones I do use, I love!
Scheduling
First, it lets me schedule my pins ahead of time. So instead of trying to remember to pin every day, Tailwind automates my pins. About once a week or so, I sit down and schedule some pins. I generally use my blog as a starting point and add in some pins from my Tailwind. It easy to schedule pins directly from Pinterest, which is great! I have the Plus plan version for Pinterest, which lets me share to my Tribes easily and it also has a smart loop feature. The SmartLoop is exactly what it sounds like. You choose the pins you want to be repinned on the boards you want. The repinning is done automatically based on your preferences. Right now I have two Smartloops. One is for holidays, which is scheduled to run from now until January 6th. I’ve gone through my old holiday content and added some pins to that Smartloop. I also have an evergreen one, which will loop all year.
Tailwind has a smart schedule that figures out the best time for each user to pin. I choose how many times a day I want to add to my Pinterest boards, and Tailwind does the rest. I’m a night owl, but some of my followers are early birds. Tailwind lets me sleep in, but still shares my content when my audience is on Pinterest.
Insights
Tailwind also offers insights to help you figure out what pins/boards/hashtags are working the best for you. I was a little surprised that Engaging Tails is my second most popular board regarding repins, and I’m glad to know that. I’ve started working on a project to help increase my affiliate sales based on that information. My blog board Featured on Daily Dog Tag is my most popular.
Since I’ve started using Tailwind for Pinterest, I’ve seen a steady increase in followers. Lately, I’ve been averaging about 95 new followers per week. I now have over 862,600 monthly views on my Pinterest account, which means more traffic is going to my blog.
In addition to Pinterest, there is another separate app to help with Instagram.
Hopefully, the following images you see are familiar to you! They are from my Instagram account. Instagram is the social media that I love the most, but I feel like I haven’t mastered it at all.
I’m fairly inconsistent when it comes to social media. Hopefully, that is about to change. I just started using the free version of Tailwind for Instagram. Like Tailwind for Pinterest, it has a smart schedule to help me post at the optimal time, based on my viewers.
Hashtags
I often struggle with choosing my hashtags, so I’m super excited that Tailwind for Instagram has a new hashtag finder tool.
Tailwind’s hashtag finder is pretty great! It offers suggestions for hashtags that are niche, super-popular (competitive), as well as those that are similar but easier to rank for. It also lets me save some of my favorite hashtags and add them quickly. I almost always use #dailydogtag and #dogsarefamily!
Publishing
The best part of all is once I upload my posts, Tailwind schedules them for optimal times. If you have a business account on Instagram, Tailwind can publish it automatically for you.
Another cool feature that it offers is a grid look so you can preview how your photos will look next to each other. For those of us who are trying to build a brand or a business, it should improve the aesthetic of our feeds!
Tailwind for Instagram also offers insights to help users determine which posts are resonating with their audiences.
Free Trial
If you’d like to try Tailwind, please use my affiliate link for a free trialTailwind for Instagram. It is important to note that Instagram and Pinterest apps are two distinct entities. (In other words, if you want both, you have to pay for both.) For Pinterest, you’ll get 100 free pins to use at your convenience. The Tailwind Instagram app gives you 30 free posts (not 30 days!)
If you have any questions about Tailwind, ask below. And I’ll do my best to answer them!
Alice G Patterson says
I keep hearing about Tailwind, and feel like I need to give this try!
Little Highway Kitty says
Just signed up for my free trial with Tailwind and scheduled a post for Instagram!
Beth says
This could really help you grow your account!
Kristin Cook says
Tailwind is great! I have never used it for IG but I use it a lot for Pinterest for my clients! It’s a great way to stay active on Pinterest without having to spend every day on it manually.
April says
I am new to the blogging and Pinterest thing and Tailwind is something that I plan on trying for Pinterest first and then I would like to also try for Instagram. This helped to inform me a little more and just solidify that I really do want to sign up sooner rather than later.
Beth says
Tailwind for Pinterest has made a big difference for me! I haven’t used the Instagram feature enough to know if it is a game changer, but it sure makes it easy to find hashtags and schedule!
Alix Maza says
I NEED to set up my Instagram with Tailwind! I still need to get the hang of Tailwind for Pinterest.
Beth says
Tailwind has a lot of videos to help you get the hang of it. I think if you just set a little time aside (easier said than done, I know) and watch them, you’ll master it in no time!
Jordyn says
I really need to give tailwind a try, all I hear are good things!
Indya | The Small Adventurer says
I LOVE browsing Pinterest, but I know I am not using it to its full potential. Everyone keeps raving about Tailwind, so I might have to finally look into it!
Beth says
It is really helpful and I think your DIY projects would do quite well on Pinterest!
adriana says
This is SO helpful! Definitely saving this for future reference!
Sarah at Ponder Trail says
Yes! Tailwind can be so helpful with expanding your reach! It’s always nice to be able to schedule posts in advance.
Courtney says
I’ve been contemplating getting Tailwind and I keep reading more and more good information about it. I will be looking even more into it after reading this post and if I do decide to get it, I’ll use your link for sure!
Keating says
I love Tailwind! Pinterest is my top source of traffic so it helps so much in making sure I always have content being scheduled out to it. And the release of the looping feature is a big deal for those of us who were relying on Board Booster for looping. I don’t use it for Instagram, though. It’s a platform that much more geared toward Pinterest so it just doesn’t have all the features and capabilities I’d want from an Instagram scheduler. But I know some people who love it!